Find the Barking Bulldog!
Mack Contest at Waste Expo to Raise Money for New Orleans Area Charities
LEHIGH VALLEY, PA (March 29, 2006) - In return for a $10 contribution to Hurricane Katrina relief, visitors to this year's Waste Expo show in Las Vegas will have the opportunity to see how quickly they can search through bins full of stuffed toy Mack bulldogs -- to find the one that actually barks!
The Mack Trucks, Inc.-sponsored contest will be held in the rear of Level 2 Exhibit Hall on Wednesday, April 5th from 10:00 a.m. to 5 p.m. and Thursday, April 6th from 10 a.m. to 3 p.m. Contestants posting the fastest times during these hours become eligible to compete for Mack Shop merchandise in the Grand Final Challenge to be held Thursday night at 4:45 p.m., during the Environmental Research and Education Foundation (EREF) Annual Equipment Auction and Reception in the Convention Center's Upper Level Exhibit Hall.
No advance registration is required.
All proceeds from the Barking Bulldog Event will be distributed to the Louisiana SPCA and the New Orleans-area Habitat for Humanity.
In addition, the toy Bulldogs used in the contest will be donated to the Children's Hospital of New Orleans.
"We see this as a fun way to use our corporate symbol to raise funds for some very worthy causes," said Tom Kelly, Mack vice president of marketing.
Dedicated to quality, reliability, and total customer satisfaction, Mack Trucks, Inc. has provided its customers with innovative transportation solutions for more than a century. Today, Mack is one of North America's largest producers of heavy-duty trucks, and MACK® vehicles are sold and serviced in more than 45 countries worldwide. All Mack manufacturing locations are certified to the internationally recognized ISO 14001 standard for environmental management systems. Mack is also a proud sponsor of Share the Road, an American Trucking Associations' public information campaign aimed at enhancing the safety of our nation's roadways.
Mack is a member of the Volvo Group, a publicly held company headquartered in Gothenburg, Sweden. With annual sales of approximately $31 billion, Volvo business areas include heavy trucks, buses, construction equipment, marine and industrial drive systems, aerospace, and financial services. In the United States, Volvo shares are listed on NASDAQ and are traded as ADRs (symbol: VOLVY).