Mack Renews Commitment to Highway Safety with Continued Share the Road Sponsorship

09-25-2014 
GREENSBORO, NC (Sept. 25, 2014) – Mack Trucks announced today it would again sponsor the American Trucking Associations Share the Road program, marking 13 years of continuous Mack support for the safety education effort. As part of the sponsorship, Mack will provide a 2014 Mack® Pinnacle™ sleeper model.

“Our customers depend on Mack Trucks to get the job done safely,” said Stephen Roy, president of Mack Trucks North American Sales and Marketing. “That safety focus must also include the millions of motorists who drive alongside our trucks every day. Through the Share the Road program, we can do our part to help increase highway safety by educating as many motorists as possible about safe driving behaviors.”

The Share the Road program sends professional truck drivers with exemplary safety records across the country to conduct driving demonstrations for students, motorists and other groups. The program’s drivers, many with million-mile accident-free driving records, cover topics from truck stopping distances to potential blind spots in an effort educate the public on how best to share the road with large trucks.

“We are thrilled to have Mack Trucks as a sponsor of our Share the Road program since 2001,” said ATA President and CEO Bill Graves. “Share the Road is recognized nationwide as a model education program. With the generous donation of this new Mack Pinnacle model, we will be able to reach millions of people with our message of highway safety.”

The 70-inch high-rise Mack Pinnacle Axle Back sleeper Mack is providing features a Mack MP8® 505C engine with 505 horsepower and 1,760 lb.-ft. of torque. The Pinnacle model is equipped with the Mack mDRIVE™ automated manual transmission, allowing drivers to focus completely on the road ahead rather than shifting gears.

In addition to Mack Roll Stability Advantage by Bendix®, the Pinnacle model is equipped with Bendix® Wingman® Advanced™ adaptive cruise control. This safety-enhancing system helps drivers avoid potential collisions by integrating throttle, engine brake and foundation brakes into the cruise control function.

Governor Graves and Stephen Roy

Gov. Bill Graves (left), president and CEO of the American Trucking Associations, accepts a 2014 Mack® Pinnacle™ model from Stephen Roy (right), president of Mack Trucks North American Sales and Marketing, for use in the Share the Road highway safety education program.



Dedicated to durability, reliability and meeting the needs of customers, Mack Trucks has provided purpose-built transportation solutions for more than a century. Today, Mack is one of North America’s largest producers of heavy-duty trucks, and Mack® trucks are sold and serviced through an extensive distribution network in more than 45 countries. Mack trucks, diesel engines and transmissions sold in North America are assembled in the United States. Mack manufacturing locations are certified to the internationally recognized ISO 9001 standard for quality, ISO 14001 standard for environmental management systems and OHSAS 18001 standard for health and safety management systems. Mack is also a proud sponsor of Share the Road, an American Trucking Associations public information campaign aimed at enhancing the safety of our nation's roadways.

Mack Trucks is part of the Volvo Group, which is driving prosperity through transport and infrastructure solutions, offering trucks, buses, construction equipment, power solutions for marine and industrial applications, financing and services that increase customer uptime and productivity. Founded in 1927, the Volvo Group is committed to shaping the future landscape of sustainable transport and infrastructure solutions. The Volvo Group is headquartered in Gothenburg, Sweden, employs almost 100,000 people and serves customers in more than 190 markets. In 2022, net sales amounted to about $47 billion. For more information, please visit www.volvogroup.com.