Mack Launches Mack Anthem™ at ExpoTransporte 2017
GUADALAJARA, MEXICO (Nov. 15, 2017) – Mack Trucks today launched the all-new Mack Anthem™ highway model for the Mexican market. Combining power, efficiency and comfort with an unmistakably Mack design, the Mack Anthem gives drivers and businesses the tools they need to command the road. Mack made the announcement at ExpoTransporte in Guadalajara.
“Built with Mack’s legendary durability and our latest innovations to improve fuel efficiency and productivity, the Mack Anthem is designed to meet the needs of our Mexican customers,” said Dennis Slagle, president, Mack Trucks. “We’re confident that these features, along with the new standard of driver comfort delivered by the Mack Anthem, will help boost Mack’s presence in the important Mexican market.”
Mack launched the Mack Anthem model for the U.S. and Canadian markets in September to tremendous customer response. With a bold grille and prominent Mack wordmark, the Mack Anthem’s all-new exterior design optimizes aerodynamics for improved fuel efficiency. The Mack Anthem also includes new driving and sleeping environments designed with an emphasis on increasing driver comfort and productivity. Several configurations are available, including a Day Cab, an all-new 48-inch Flat Top Sleeper, and an all-new 70-inch Stand-Up Sleeper.
Despite its chiseled new looks, the Mack Anthem’s aerodynamic enhancements improve fuel efficiency by up to 3 percent. In addition to a new hood and grille, Mack engineers redesigned the roof and chassis fairings, mirror covers, and front bumper and air dam to more easily cut through the wind.
Brighter, longer-lasting exterior LED lighting is standard on all Mack Anthem models, including the headlights. A full 66 percent brighter than the previous bulb, the Mack Anthem’s new LED headlights improve nighttime safety by producing a whiter light and casting a wider beam down the road to better illuminate objects.
Inside, driver feedback was used to craft an all-new driving environment with improved functionality, ergonomics and convenience. Gauges, HVAC controls and the shift pad for the Mack mDRIVE™ automated manual transmission (AMT) have been relocated closer to the driver’s fingertips. All rocker switches now feature laser etching to help maintain markings over the long life of the vehicle.
Mack designers also created an all-new, spacious, comfortable sleeper environment. Full stand-up height is now available in the 70-inch sleeper, enabling even tall drivers to easily walk-through the cab into the living environment. The interior volume of the new sleeper is 35 percent larger than previous models.
Multiple interior configurations are available to meet the needs of customers’ varying applications. When outfitted with maximum storage options, the Mack Anthem boasts and industry-leading 27 cubic feet of storage. Mack Anthem's 70-inch Stand-Up Sleeper models are available in single or double bunk configuration.
All interior lighting is also LED-based, reducing electrical consumption, while providing brighter lighting for tasks.
Mack Anthem models sold in the Mexican market are equipped with Mack’s legendary integrated powertrain featuring Mack MP® engines, the Mack mDRIVE AMT and Mack axles. Mack Anthem models sold in Mexico come standard with Euro 4-rated Mack MP engines. Where approved, and where ultra-low-sulfur diesel and diesel exhaust fluid are available, customers can choose Mack’s GHG2017 MP8 for improved fuel efficiency and reduced emissions.
Mack GuardDog® Connect, which proactively monitors truck performance on Mack models, is also available on the Mack Anthem. Should a potential issue be detected, GuardDog Connect automatically notifies Mack’s 24/7 OneCall® staff at the Mack Uptime Center in Greensboro, North Carolina. OneCall agents determine the severity of the issue and provide the customer’s designated contact with decision-critical information through Mack ASIST, an online communications and service management portal. If service is required, the closest dealer location is identified and service bay space and parts availability is confirmed, all while the truck is still on the road.
Mack Trucks today launched the all-new Mack Anthem™ highway model (top) for the Mexican market at ExpoTransporte in Guadalajara. Combining power, efficiency and comfort with an unmistakably Mack design, the Mack Anthem gives drivers and businesses the tools they need to command the road. Mack Anthem models feature all-new driving (bottom left) and sleeper environments (bottom right).